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A-Plus

You are here: Help : Frequently Asked Questions >  A-Plus
  1. How much does A-Plus Membership cost?
  2. What Benefits are offered as part of A-Plus membership?
  3. How does a customer enroll in A-Plus?
  4. How is the shop notified of their enrollment, and how long does it take to receive enrollment materials?
  5. How are A-Plus Points used?
  6. What if there is a discrepancy between the A-Plus points statement and what the customer believes is their points balance?
  7. How does a customer enroll in the Stores Discount Card Program?
  8. How do members find out more about what's available through the A-Plus program?

A-Plus
  1. How much does A-Plus Membership cost?
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The initial enrollment fee for the first shop is $895. Additional shops from the same ownership may be enrolled for $595 each. Annual Renewal is $295, but most members use part of their A-Plus points accural to cover their renewal fee.
   
  2. What Benefits are offered as part of A-Plus membership?
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Some of the most popular benefits are:
  • Customer Satisfaction Indexing services (CSI)
  • A Plus Points (=2% of GOM Purchases)
  • Stores Discount Card Promotion
  • Management Training
  • Discovery Group Meetings
   
  3. How does a customer enroll in A-Plus?
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The SW rep fills out and submits an A-Plus enrollment form to Sherwin Williams in Warrensville. The enrollment is processed the same day it is received provided payment is enclosed.
   
  4. How is the shop notified of their enrollment, and how long does it take to receive enrollment materials?
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The same day the enrollment is received, the shop is sent a fax to verify information such as name spelling, phone numbers, etc. They are also mailed a welcome letter that same day. The enrollment package that holds program workbooks, videos, etc. is mailed to the branch or jobber within 3-4 weeks of enrollment. At that point, it is up to the sales rep. to deliver the materials to the shop owner or manager.
   
  5. How are A-Plus Points used?
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A-Plus Points is a reimbursement program. The shop earns A-Plus Points at the rate of 2% of their GOM purchases. The 2% goes into an account that is maintained at Sherwin Williams Automotive Headquarters in Warrensville Heights Ohio. One A-Plus Point can be redeemed for 1 dollar U.S. or Canadian, depending on the location of the customer. Shops receive a statement of their points status each quarter. Points are reimbursed by filling out the redemption form on the reverse side of the points statement and sending it to SW Warrensville with documentation of the purchase. Receipts and invoices are acceptable. Once received and approved S-W Headquarters, shops serviced by a branch receive credit back on their monthly statement, and shops serviced by a jobber receive a check as reimbursement.
   
  6. What if there is a discrepancy between the A-Plus points statement and what the customer believes is their points balance?
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The SW sales rep will verify the customers? purchases with the branch or jobber and submit sales data printouts along with account number information to Brian Shenk in Cleveland for correction.
   
  7. How does a customer enroll in the Stores Discount Card Program?
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A-Plus shops who were enrolled as of 3-15-00 were send an enrollment package for the discount card program. A Plus members enrolled after this date are mailed an enrollment package on an individual basis 3-4 weeks after their enrollment is received. The package instructs them to call in to our service center to verify their shop information. Once they have called our service center, they are sent an initial supply of 500 discount cards they can give to the vehicle owner when the repair is complete. They are also sent one card for each of their employees. The customer discount cards offer 20% off regularly priced items and 10% off sale items. The employee discount is 30% and 10% respectively.
   
  8. How do members find out more about what's available through the A-Plus program?
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Our website, at www.swaplus.com lists our newest program benefits and news. Additionally, we hold A-Plus Discovery group meetings in select markets around the country. Ask your Sherwin Williams Automotive Sales Representative about when the next meeting will be held in your area. Also, our members can call our A-Plus hotline at any time 8:30 am to 6:30 pm EST for answers to qustions regarding the program.
   


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